Title
MSC2025-0024, SPG – Rowan, 415 SW 145 Terrace, miscellaneous façade and/or signage, miscellaneous request. (Julia) (District 4)
Summary Explanation and Background
SUMMARY EXPLANATION AND BACKGROUND:
PROJECT DESCRIPTION / BACKGROUND:
Michelle McCaskill, agent, is requesting approval for facade and sign modifications to the new Rowan retail store (formerly New York & Co) at the Shops at Pembroke Gardens site, generally located south of Pines Boulevard and west of Southwest 145 Avenue. Rowan will be located within building 4000.
The Shops at Pembroke Gardens was approved through SP 2005-36. An amendment was made to the site plan in 2006 (SP 2006-27, Architectural changes). On August 6, 2025, the City Commission approved ZC2024-0002, amending the zoning designation from PCD (Planned Commercial Development) to MXD (Mixed Use Development). At the same hearing, the Commission also approved ZC2024-0003, amending the Planned District Guidelines.
Architectural modifications were last made to the tenant bay in 2007 (MSC 2007-55). The tenant bay is now being divided into two separate bays 415 and 417. At the June 26th, 2025 Planning and Zoning Board meeting, a separate application was approved for a new tenant, Aerie, to take over Bay 417. Rowan is taking over Bay 415.
BUILDINGS / STRUCTURES:
The applicant is proposing the following colors and materials for the storefront building:
- Main Body: Benjamin Moore Simply White (BM 2143-70)
- Tile Base in Cle Modern Farmhouse Brick Matte White
- One awning in black
- Two outdoor Dioscuri globe sconces in medium
SIGNAGE:
The following signage is proposed for the tenant bay:
- One, 27.8 square foot pin- mounted, face lit individual channel letter sign reading, “Rowan” in black copy.
- One, 4.67 square foot illuminated blade sign. The proposed sign will be pink with a metallic gold border and red push- through logo.
The tenant will be bordered by two neutral pier elements (MSC 2007-07) as approved by the Planning and Zoning Board at its February 8, 2007, meeting. Staff has reviewed the proposed changes by the applicant and found them to follow the approved MXD guidelines.
STAFF RECOMMENDATION:
Staff has reviewed the proposed changes and finds that the proposal meets code requirements. Staff therefore recommends approval of this application.